Gharieni appoints seasoned executive, Florentina Matei to head up its strategic business development

Gharieni, a Spa and Wellness equipment and Wellness Technology company, is pleased to announce its appointment of Florentina Matei as Strategic Business Development Manager, effective 1 January 2022.

Ms. Matei’s primary focus will be to identify and execute strategy for new market segmentation – supporting the Sales team to create new business opportunities. She will manage all the established Wellness technology concepts and continue to develop their expansions – strategically and tactically. In her new role, she will use her expertise to assess the rapidly growing markets in the region to drive growth. She has been based in Dubai since 2001 and is a well-respected seasoned professional.

Prior to her Gharieni appointment, Ms. Matei held executive positions in Medical Esthetics, Technologies, and Skin Care – also making her an ideal representative as a Gharieni global brand ambassador, in addition to her operational responsibilities.

Commenting on her appointment, Ms. Matei had this to say, “Having worked in the clinical esthetics field for a long time, there is no doubt that Wellness is the direction, especially for the Medical environment – and not just Spa. Gharieni’s results-focused innovative technologies, provide the needed link that will bridge the gap between these two worlds. I am thrilled to contribute to this important new focus and direction. It’s time to embrace new competencies!”

Sammy Gharieni, CEO and founder of Gharieni, added “Florie is a major new asset to my group executive team. She brings the professional acumen, creative ideas, extraordinary organizational skills, energy and drive, to get the job done! I am delighted that she has joined our team, and look forward to working with her, closely!”

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